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THE WIRE • SEOUL MEETS 1980S NYC: THISISNEVERTHAT AND FUTURA LABORATORIES ANNOUNCE SS26 LINK-UP • LIVE DESK • MUSIC SIGNALS • THE WIRE • SEOUL MEETS 1980S NYC: THISISNEVERTHAT AND FUTURA LABORATORIES ANNOUNCE SS26 LINK-UP • LIVE DESK • MUSIC SIGNALS • THE WIRE • SEOUL MEETS 1980S NYC: THISISNEVERTHAT AND FUTURA LABORATORIES ANNOUNCE SS26 LINK-UP • LIVE DESK • MUSIC SIGNALS •
Seoul Meets 1980s NYC: thisisneverthat and Futura Laboratories Announce SS26 Link-up
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Seoul Meets 1980s NYC: thisisneverthat and Futura Laboratories Announce SS26 Link-up

April 23, 2026·1 min read

South Korean streetwear mainstay thisisneverthat has solidified its global reach by announcing a Spring/Summer 2026 collaboration with Futura Laboratories. The capsule serves as a bridge between Seoul’s modern tactical aesthetic and the foundational graffiti language of Leonard McGurr, the New York artist better known as Futura. Expect the collection to center on McGurr’s signature kinetic abstract strokes and atom motifs across a range of seasonal staples. This partnership isn't just another logo swap; it represents a convergence of two generations of street culture. While thisisneverthat has spent the last decade defining the look of the Hongdae district, Futura remains a primary architect of the subcultural visual identity that moved from 1980s subway cars to high-fashion galleries. By integrating his pioneering aerosol techniques into Seoul's contemporary silhouettes, the collection reaffirms that the DNA of New York’s graffiti era continues to be the most durable currency in global style. The full capsule is scheduled for a global release on April 24, 2026, via official webstores and select international stockists.

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